For their magazine issue “Young at Heart” created KNEON the editorial BRAND NEW CHINA. It embraces the archetype of an urban, young and modern Chinese girl; fashionable, cool and also in touch with her roots despite all the modernisation that has been happening in China.
It spotlights 5 Chinese designers – Vega Zaishi Wang, Love Pillowbook, Chictopia, Su Guangyu and NEEMIC in a Spring-like setting in BeiJing's Tuanjieh..
Walking into the bustle of models, photographers, designers, the fitting for the upcoming runway had taken over the Rombus international hotel. Chengdu Fashion Week had started.
Clothes touching skin for the first time, a thrill combined with the fear of the unforeseen pursues. Evaluating glances wander over bodies, as bright flashes capture silhouettes, waiting for the black picture paper to develop into shapes. There is a constant reshuff..
We are so proud about the article published by Jing Daily the magazine for luxury consumer trends in China, which is one of the seldom bilingual and bicultural magazines. Jing Daily was launched in 2009 and until now has developed to one of the most influential luxury magazines. In their article they give a great insight on the sustainable movement in China and NEEMIC’s engagement in it. Stating NEEMIC being one of the leaders in the sustainable fashion movement in China, promoting a greene..
We are proud to present our first book entry in David South’s 5th Issue of the Southern Innovator Magazine. The general focus of this paper is to show the rise of the south as a strong economic power, this year’s issue is focussing on the dilemma of strong population growth and limited resources with the focus on waste and recycling issues for example the elephant dung paper production in Thailand, the banning of plastic bags in Uganda or the creation of green fashion in China.
We can't hide our satisfaction when reading those lines:
“Undoubtedly one of our favorite ‘Made in China’ labels, Beijing-based eco-sustainable brand NEEMIC never fails to hit the right spot with its collections. Its latest one is called Cocoon, and it’s, simply put, a beautiful sample of sartorial skillfulness and craftsmanship. Blending the company’s minimalist design aesthetics with eco-friendly, hand-made natural fabrics, a line of sleek coats, sep..
Our partner AnyShopStyle.cn just launched our Clean Air collection!
The launch goes along with the interview 'NEEMIC在AnyShopStyle.cn发布' in their fashion & lifestyle blog portal AnyWearStyle.com. The interview covers NEEMIC's development in Beijing whereas an earlier interview from Nov '2012 is covering NEEMIC's vision, background and starting phase in Hong Kong.
Posted by Amihan on July 27th, ..